Facebook will promote online dating service with Zynga

On April 2, Beijing time, Tencent Technology News (compiled/Xiangbei) reported that, according to foreign media reports, Facebook will announce the launch of a new product called "Relationship" at the f8 conference held within the month, and join hands with game developer Zynga to enter the online dating market.

With the approaching of the f8 conference, many new products and functions to be released by Facebook have been exposed by various media before, but "Facebook Relationship" may be the most ambitious product among them, and also the most frightening product for competitors.

Facebook will set up another place on the website to help users find the right person. In the past four months, Facebook has been working with Zynga, a game developer, to develop games that can "cultivate and promote the feelings and relationships between players through a social game mechanism." The two companies hope to break the ice with games similar to Farmville, so that players can chat with each other and gradually understand each other in the game.

In a blog article introducing the "relationship" product, Facebook said that, first of all, Facebook will analyze which type of partner you like best based on the user's former boyfriend/girlfriend's profile, and also use advanced image analysis technology to determine your preferred appearance and body shape. In addition, Facebook specifically pointed out that these operations will be carried out automatically, and the company's employees have no right to access the automatically generated user preferences report, so as to dispel people's concerns about personal privacy.

The new "relationship" website is divided into three areas. At the top is "Flirts", where the friends who interact with you most frequently are displayed. In addition, Facebook now allows users to see how many times their friends visit their profile pages, which is bound to cause users to protest. Facebook claims that the purpose of opening such data is to let users know who is most infatuated with themselves. At the bottom of the "TALKING UP" column is "Games", which seems to be developed by Zynga at present.